GameOn Technology rebranded as On in December 2023.
GameOn Technology rebranded as On in December 2023.
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GameOn Technology changes its name to On as it raises $25M

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

On, previously known as GameOn Technology, has raised $25 million in funding as it transitions from sports to enterprise AI technology.

Bolstered by this fresh capital infusion, On aims to revolutionize the landscape of conversational AI by empowering businesses across various sectors to leverage generative AI for creating products.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.