Plants vs Zombies Heroes is a collectible card mobile game coming from EA's PopCap Games.
Categories

Challenging Hearthstone, EA unveils Plants vs. Zombies Heroes collectible card mobile game

  • Posted byby Dean Takahashi
  • Updated
  • 4 min

Blizzard’s Hearthstone: Heroes of Warcraft has paved the way for collectible card games on mobile, a new $1.2 billion category. And Electronic Arts is hopping on that road today with the limited launch of its free-to-play Plants vs Zombies Heroes collectible card game for mobile devices.

The launch comes just two weeks after EA launched its Plants vs. Zombies: Garden Warfare 2 shooter for the PC and consoles, and it gives tens of millions of PvZ fans one more way to enjoy a franchise that has generated huge revenues for EA and its PopCap Games division. It also gives EA an offensive weapon to compete with Hearthstone, which has generated more than $500 million in revenue for rival Activision Blizzard on both mobile and PCs.

Unlock premium content and VIP community perks with GB M A X! Join now to enjoy our free and premium perks. 

Join now →

Sign in to your account.

Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.