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CrowdStar launches Design Home in pursuit of female mobile gamers

  • Posted byby Dean Takahashi
  • Updated
  • 3 min

CrowdStar scored a rare and major hit with Covet Fashion, a mobile game geared toward women and fashion fans, four years ago. That game is still being played today, and now CrowdStar is launching another free-to-play title aimed at women: Design Home.

Design Home has 3,000 objects to decorate rooms.
Design Home has 3,000 objects to decorate rooms.

The title, launching today on iOS and Android, is an interior design game where you decorate rooms using virtual furniture from real furniture companies. As with Covet Fashion, you can enter your design into competitions with other players.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.