China has dethroned the U.S. to become the largest market in the world for iOS App Store revenue, earning more than $1.7 billion in the third quarter, according to market researcher App Annie. Games are the lion’s share of that revenue at 75 percent.
The U.S. had been the No. 1 iOS market since 2010. As App Annie predicted in Q1, China’s phenomenal iOS revenue growth rates have driven it to be the No. 1 iOS market by revenue well before year’s end. Not only has this proven true, but China is leading the U.S. by over 15 percent. In Q3 2016, Chinese consumers spent more than five times the amount they spent just two years prior on the iOS App Store.
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