Blizzard adjusts when Hearthstone gets new Tavern Brawls to fix server troubles

Good news, North and South America! You’re going to start getting new Hearthstone: Heroes of Warcraft content first.

Publisher Blizzard announced today that it is going to begin rolling out Tavern Brawls first in the Americas to limit the rush on its servers. This means that at 9 a.m. Pacific time every Wednesday, a fresh Tavern Brawl will launch for players of the card battler who live west of Europe. Then, 4 hours later, the new mode will debut for the Chinese, Korea/Taiwan, and European regions at 1 p.m. Pacific time. Previously, as these Brawls went live each week, many players from around the globe would log onto Hearthstone simultaneously. That caused lag and other connection issues. Blizzard thinks that getting the first wave of Americans, both of the North and South persuasion, out of the way should address this concern. And that’s important considering Tavern Brawls are an important tool Blizzard uses to keep its players engaged and spending money on the top game in the $1.2 billion card-gaming sector.