BioWare cofounder Greg Zeschuk returns to games to get kids off the couch

Greg Zeschuk, the retired cofounder of BioWare, spent a lot of time keeping kids and adults on the couch, playing video games like Dragon Age and Mass Effect. But now he’s making amends for that with Biba, a Vancouver, Canada-based startup that he is helping to run.

Biba and playground equipment maker PlayPower are teaming up to create augmented reality mobile games that make kids engage in real-world activities, so they can get more exercise and outdoor play. Biba has created an app that gets kids to run around, and it works with a special code embedded in PlayPower’s upcoming playground equipment. With the app, kids can engage in an activity with a parent’s smartphone, while the parent holds the smartphone and acts as referee.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.