Bayes raises $6 million for global esports data platform

Posted byby Dean Takahashi
September 17, 2020
Updated June 20, 2025
2 min

Bayes has raised $6 million to provide data on the esports industry. The money came from Pohlad Family investment group, Fertitta Capital, and the Sony Innovation Fund.

Bayes (formerly Dojo Madness) said it became profitable in 2020, driven by significant continued revenue growth year-over-year. The company oversees two Berlin-based businesses: Shadow, which develops analytical tools for esports teams and tournaments; and Bayes Esports Solutions, a co-venture with Sportradar that distributes esports data to customers in betting, broadcasting, and media.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.