For years, Titan was positioned in the minds of WOW gamers as the next logical massively multiplayer game to try. Now that it's gone, players have no clear successor.
Historically, many developers have obsessed over their app store rank. But if you’re focusing on quantity versus quality of users, you’re likely going to miss important strategies that will generate longer revenue streams that translate into strong lifetime value of your users.
How does your mobile app pull in $100,000 with a single in-app message? Well, it helps to have a massive audience. But it also depends on being able to segment and target that audience in real time.