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Augmented and virtual reality to grow to $150B by 2020, forecaster says

  • Posted byby Dean Takahashi
  • Updated
  • 3 min

The augmented reality and virtual reality markets have yet to get off the ground. But market advisor Digi-Capital estimates that the combined markets will reach $150 billion by 2020.

Digi-Capital managing director Tim Merel believes that augmented reality — where you can add a virtual overlay to glasses that enable you to see the real world in a new way — will be four times bigger at $120 billion than virtual reality, which immerses you in a virtual world via goggles. Merel estimates that virtual reality will be more of a niche market at $30 billion by 2020. In 2016, Merel believes the market will be “single-digit billions.”

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.