Atari cofounder’s son takes video games beyond the couch

Console and PC games have become overly complicated with 16-button controllers and boring because they encourage sedentary activities. That’s the view of Brent Bushnell, the cofounder of Two Bit Circus and the opening speaker at the Gamelab game developer event in Barcelona, Spain.

At Two Bit Circus, Bushnell and cofounder Eric Gradman have created a way to engineer fun using a combination of interactivity, electronics, and physical real world experiences. Among the events they created was the Steam Carnival, which was held last year in San Francisco and Los Angeles as a collection of interactive experiences, such as a real live version of Asteroids where players zap rocks projected on the floor. It’s all part of a movement to make games more social, immersive, and experimental.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.