Minecraft, Mario, and FIFA dominate E3 buzz on Facebook

Ahead of the Electronic Entertainment Expo (E3), Facebook is measuring what people are talking about in the console and PC game markets. During April alone, 36 million people talked about their favorite games — including those coming at E3 — more than 100 million times.

E3 takes place in mid-June in Los Angeles, and it is the industry’s biggest trade show in the U.S. It generates huge buzz on social media every year.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.