Flow State Media launches Letter Up to compete with Zynga's Words with Friends

Beware, Words with Friends. Flow State Media is launching its live multiplayer word game Letter Up on iOS and Android devices today.

Letter Up
Letter Up

The free-to-play game is the brainchild of Flow State Media, a cross-platform game studio focused on casual titles. It won’t be easy to take on Zynga’s Words with Friends, which is one of the most popular mobile games of all time, with 55 million matches being played at any given moment. Zynga just launched a brand new mobile version of the title.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.