How ‘feeling focused’ could make your game more awesome

Mariya Yao is a mobile product designer and founder of Xanadu

When game developers brainstorm a new product idea, they typically start with a simple mechanic and build their game around it. It’s common to take a classic puzzle type or trendy social mechanic and simply slap on a new set of themes and characters. After all, proven mechanics sell well and game studios need hits to survive.