Wiki Wiki what? Wikia raises $11M to help people create, collaborate, and be original

Wikia is raising $11 million to support its massive network of pop culture wikis, where people can collaboratively publish video game, entertainment, and lifestyle content and form communities around shared interests.

Wikia’s mission is threefold. It is designed to unloose the power of knowledge as influence, enable personal and collective creativity, and distribute rich, original content. Although founded by the creators of Wikipedia, Wikia is a separate business dedicated specifically to lifestyle topics and pop culture. And unlike Wikipedia, Wikia is a for-profit enterprise that makes money off advertising.