Neon is driving forward with direct-to-consumer web shops for games.

Neon raises $14M to build direct-to-consumer stores for games

Neon has raised $14 million in funding to build its direct-to-consumer digital store platform to help make game companies more independent.

The investors include Thrive Capital, Renegade Partners, a16z Speedrun, Max Levchin’s SciFi VC and Ribbit Capital. San Francisco-based Neon will be doubling its team over the months to come while accelerating investment in its product and go-to-market efforts.

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