Campfire is enhancing its Cozy Friends game with AI.
Campfire is enhancing its Cozy Friends game with AI.
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Campfire raises $3.95M for generative AI game tool Sprites

  • Posted byby Dean Takahashi
  • Updated
  • 5 min

Campfire has raised $3.95 million in a seed funding round for its generative AI game engine dubbed Sprites.

Sprites lets developers build AI agents with memory and emotions who can hold conversations with users and accompany them on online adventures, making games, interactive media and consumer apps personalized and more engaging.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.