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Mirror Digital helps brands reach diverse content creators

  • Posted byby Dean Takahashi
  • Updated
  • 6 min

Mirror Digital has built a business helping brands and advertisers reach its network of diverse multicultural content creators and influencers.

Founded in 2012 by CEO Sheila Marmon, Mirror Digital is a Black-owned digital media company that supports multicultural creators and the diverse voices unique to their cultures. It now represents more than 850 creators who use the web, mobile, social, video, and other emerging digital platforms to reach the Asian American and Pacific Islander, Black, Latinx, and LGBTQ+ communities.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.