Snapchat has 750 million monthly active users.
Snapchat has 750 million monthly active users.
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Snap shows off new Snapchat AR experiences

  • Posted byby Dean Takahashi
  • Updated
  • 6 min

Snap CEO Evan Spiegel unveiled a number of augmented reality experiences for Snapchat consumers at the fifth annual Snap Partner Summit 2023 today.

While Snap isn’t putting as much work into making its own games now, the company is adding AR features that make Snapchat into a more interesting gaming platform or offering more game-like experiences. And it’s also adding more AI to the platform.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.