From Stanford roots, Omlet Arcade has become a fast-growing mobile social network for gamers

MobiSocial‘s Omlet Arcade social network didn’t really take off until it became the defacto social layer in a very popular game. In July, Pokémon Go launched and was downloaded more than 500 million times in two months. But it didn’t really have a social layer, where friends could share things and talk to each other. So people started using Omlet Arcade as an in-game social overlay on top of Pokémon Go.

Now the Android and iOS app has been downloaded more than a million times, and it is building an engaged community that extends beyond Pokémon Go, as Omlet Arcade can be used with any mobile game. That’s a pretty good result from a team that started as a research project for computer science graduate students at Stanford University.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.