Take-Two Interactive’s 2K label has unveiled the launch of WWE SuperTokens in GameStop stores. The tokens are the latest way to blend physical objects and digital games in a way that could generate more sales for game companies.
The SuperTokens are coin-like objects that can connect via a near-field communications (NFC) connection to an Android device. The tokens provide in-game content for 2K’s popular mobile card-battle game, WWE SuperCard. The devices continue a trend of blending toys and digital games that started with Skylanders in 2011.
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