Gil Shoham, CEO of Supersonic, at the Mobile Summit.
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IronSource confirms merger with mobile monetization firm Supersonic

  • Posted byby Dean Takahashi
  • Updated
  • 3 min

Israeli tech firm IronSource has confirmed that it is merging with Supersonic, which specializes in user acquisition and in-app monetization for mobile apps and games. The aim is to create a one-stop shop for mobile monetization solutions that can help app developers scale up the number of users they have as quickly as possible.

Previously, Israeli publications TheMarker and Haaretz reported in July that IronSource had acquired Supersonic in a stock deal as part of a plan to expand its presence in mobile app monetization. We had also heard from a reliable source that no deal had been finalized yet but that talks with multiple parties were ongoing.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.