The Turkish game studio Gram Games was down to its last $25,000 when it created 1010!, a puzzle game that resembles Tetris but builds on its gameplay. When the game debuted in September, it became a hit, and its success so far has saved Gram Games. The title has been downloaded
more than 25 million times, and it has 3.5 million daily active users.
The title shows that the rags-to-riches business
fairy tale is still alive in mobile games. In Gram Games’ case, all it took was taking an old nostalgic title and tweaking it in a way that enabled a new kind of gameplay. Nine months later, the company is preparing to launch a multiplayer version of the game.

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