AR landscape in September 2019.
AR landscape in September 2019.
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7 things to know about the augmented reality landscape

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

The Venture Reality Fund has been investing in augmented reality and virtual reality games and applications for a while, and the time has come for another quarterly update. We’ve captured the news in seven bites, as provided by fund cofounder Tipatat Chenavasin.

1. AR is growing

The Venture Reality Fund now tracks more than 380 companies on the AR landscape, a 33% increase from 2018. Apple has been slow to launch its rumored AR hardware technology, but others aren’t waiting.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.