Harry Potter: Puzzles & Spells debuts on iOS and Android on September 23.

Zynga poured a lot of magic potion into Harry Potter: Puzzles & Spells

Zynga is launching Harry Potter: Puzzles & Spells worldwide today on iOS and Android, and the game has a lot more depth than you would expect for a simple match-3 puzzle game.

It uses the simple mechanics of games like Bejeweled and Candy Crush Saga, but the team spent a couple of years refining it and building the lore and magic of the world of Harry Potter into the game, said creative directror Mark Turmell in an interview with GamesBeat. Rather than slap a brand name on a generic game, San Francisco-based Zynga set one of its biggest teams ever on making a game that incorporated a lot of the world created by author J.K. Rowling’s books and the Warner Bros. films.

Unlock premium content and VIP community perks with GB M A X! Join now to enjoy our free and premium perks. 

Join now →

Sign in to your account.

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.