Cynthia Germanotta, mother of Lady Gaga and cofounder of Born This Way Foundation.

Zynga and Lady Gaga raise awareness of mental health in Words with Friends

Lady Gaga’s Born This Way Foundation and Zynga have partnered to raise mental health awareness for World Mental Health Day through the Words With Friends social mobile game. In light of isolation and other challenges brought on by the pandemic, Zynga and the foundation want to make sure people struggling with mental health challenges know others care about them and are available to help.

The word “stay” will be featured as the Word Of The Day inside Words With Friends, which is played by millions of people every day. Zynga will also help connect players with mental health resources, information, and in-game support provided by the Born This Way Foundation.

Unlock premium content and VIP community perks with GB M A X! Join now to enjoy our free and premium perks. 

Join now →

Sign in to your account.

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.