Yves Guillemot interview — Ubisoft is backing new platforms like Google Stadia to expand gaming

Yves Guillemot wants gaming to reach billions more people. That’s why the CEO of Ubisoft, one of the world’s biggest video game companies, welcomes cloud gaming platforms such as the newly announced Google Stadia.

In advance of the Electronic Entertainment Expo (E3), the big game trade show in Los Angeles this week, I spoke with Guillemot about his views of the game industry and the opportunity to make games more accessible to a lot more people. He was bullish on cloud gaming services like Stadia and their ability to bring gamer to wider audiences.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.