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World of Warcraft holds steady at 7.4M subscribers

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

The bleeding has stopped in Azeroth — for now.

Activision Blizzard announced today that Blizzard Entertainment’s World of Warcraft (WoW) still holds the top slot in the massively multiplayer online gaming business with more than 7.4 million paying subscribers as of Sept. 30, the end of Activision Blizzard’s third fiscal quarter.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.