Why Turner is bullish on esports

One of the biggest names in cable television is getting into esports, and it think it can do a better job than current leagues.

Turner’s Eleague, which will feature Counter-Strike: Global Offensive competition, will air matches and coverage on both TBS and Twitch starting on May 24. More than a billion people will know about the concept of esports before the end of 2016, according to industry intelligence firm Newzoo. It’s a growing market, which explains why big media companies like Turner are gettin involved.