Why Google predicts Microsoft’s next game console will beat Sony’s

crystal ballBased on searches on Google, Microsoft’s next-generation game console will probably be more popular than Sony’s.

ps 4 vs xbox 720Neither company has talked officially about their plans for new consoles, which the industry has nicknamed the Xbox 720 and the PlayStation 4. But a story in online game news site Ludos Mundi predicts that Microsoft’s Xbox 720 will win based on the searching that users are already doing for the new consoles.

In the past 11 months, searches for information on the new Xbox have far exceeded searches for the PS 4 or PlayStation 4, according to Google Trends. On a worldwide basis, people search for Xbox 720 about 60 percent of the time, compared to 40 percent for the PS 4. In the U.S., about 66 percent of the searches are for the Xbox 720, and 34 percent for Sony’s future machine.

Google Trends accurately predicted the winner of the next-generation DVD format, showing that results favored Blu-ray movies over HD-DVD movies. The graph at right shows that the Xbox 720 is becoming more popular over time.

To search for yourself, go to Google Trends and compare Xbox 720 and PS 4 using the “forecast” feature, with the settings on 2004 to the present.

If I were Sony, I would hire an army of users to search on the PS 4 or PlayStation 4.

As an aside, the number of searches for Nintendo’s new game console, the Wii U, has been declining since its launch in late November. What does that mean?

[Image credits: Tsheko, Ludos Mundi]

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat at VentureBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.