Who wants a gamified and web-connected toothbrush from Kolibree?

Kolibree is having a blast “gamifying” the toothbrush. The Paris company has created two connected toothbrushes that train kids how to brush properly. They do so through apps that keep them brushing longer via “gamification,” or using game mechanics to motivate people to do things they wouldn’t ordinarily want to do.

This oral example of the Internet of Things, or making everyday objects smart and connected, was back at the 2016 International CES (the big tech trade show in Las Vegas last week) for a third year. This time, Kolibree showed up with Kolibree Kids, a new smart toothbrush with a game dubbed Rabbids Invasion, based on the cute characters from Ubisoft’s console games.