What esports can learn from the NFL, Major League Baseball, and the World Cup

As fast as esports has been growing, it still needs to answer a few crucial questions.

Unlike traditional sports like soccer or American football, esports hasn’t had the time to build awareness and understanding with a mainstream audience, much less an infrastructure for advertising opportunities. The $892 million market (from a report by research firm SuperData) still has a lot to learn, and that was one of the subjects discussed at the Opportunities in Esports panel at the GamesBeat 2016 conference.