Vungle has acquired TreSensa Technologies.
Vungle has acquired TreSensa Technologies.
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Vungle acquires mobile ad creative firm TreSensa Technologies

Performance marketing firm Vungle has acquired mobile ad creative firm TreSensa Technologies mobile marketing consolidation continues.

The price wasn’t disclosed for San Francisco-based Vungle‘s third acquisition in the past six months as uncertainty in mobile gaming causes more deals to happen. In particular, TreSensa helps to create playable ads, or those that let viewers click on an ad and immediately start playing a segment of a game to try it out.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.