Upland has teamed up with FIFA in the metaverse.
Upland teamed up with FIFA in the metaverse earlier this year.
Categories

Upland raises $7M for virtual land Web3 metaverse

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

Upland has raised $7 million in funding for its virtual land metaverse based on Web3 technology.

Palo Alto, California-based Upland got an early start with its launch of its virtual real estate game in June 2019. Now it has raised $25 million to date, and the company has evolved beyond buying and selling Web3 properties in a virtual version of the real world.

Unlock premium content and VIP community perks with GB M A X! Join now to enjoy our free and premium perks. 

Join now →

Sign in to your account.

Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.