Unity has acquired RestAR.

Unity has acquired RestAR to enable AI-based 3D capture

Game engine maker Unity has acquired RestAR, a Tel Aviv-based computer vision and deep learning company that enables fashion brands, online retailers, and marketers to scan and render physical consumer products in high-quality 3D, using only a mobile device.

This acquisition is coming on the heels of the launch of Unity Forma, a new tool that enables marketers to create and publish interactive experiences from 3D data. RestAR will enable marketers to generate a digital twin of any product or object in 3D. The deal is one among many for Unity, which is competing with Epic Games, the maker of the Unreal Engine, for talent related to digital entertainment, games, and digital commerce.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.