Tobii and Steel Series to build a cool eye-tracking control system for games

Tobii and peripheral maker SteelSeries have teamed up to build an eye-tracking control system so that players can interact with games using their eyes.

Stockholm-based Tobii has developed its eye-tracking technology for more than a decade, and it’s ready to partner with gaming peripheral maker SteelSeries to create a version for mass-market applications such as gaming. The hope is to provide a new dimension of interaction for gamers, with richer and more immersive games. If successful, they could open a huge new market supplying devices that replace the traditional game controller that has been around for decades.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.