Tech Will Save Us unveils 3 interactive toys based on electronic dough

Tech Will Save Us, a startup on a mission to spark creativity and imaginative play with technology, is unveiling a hands-on toy that enables kids to make electronic toys out of squishy dough. The company is creating three different toys in the Dough Universe, all aimed at teaching kids the fundamentals of electricity through light, movement, and sound.

The company is launching a Kickstarter crowdfunding campaign to raise money for the three new make-it-yourself kits that use conductive dough and basic circuits. The toys include the Bright Creatures Kit, Squishy Sounds Kit, and Electro Machines Kit. The toys are targeted at kids ages four and up, and they encourage kids to get messy with the dough.