Users can now purchase e.l.f. Cosmetics products through Roblox
e.l.f. Cosmetics is applying a new layer of innovation to its Roblox experience, adding real-world commerce powered by Walmart. Starting today, beauty gurus can...
5 lessons from the $15 billion virtual goods economy
While tempting to dismiss virtual goods as a niche category, constrained to online games and messaging apps, its real market impact is far larger...
A fiery debate on the regulation of social casino games
Real-money online-gambling companies have to abide by strict regulations to protect players. Should social-casino-game makers be under the same restrictions?
Study: Gamers are gaga for virtual goods
Consumer spending on virtual goods has doubled since 2009, according to a survey by Visa’s PlaySpan digital monetization division. And the total U.S. market...
Older gamers buy virtual goods more often younger gamers
The older you are, the more likely you are to buy virtual goods in mobile social games. That’s the conclusion of a survey by...
Zynga’s accounting change sets off alarms
Zynga made some changes to its accounting and disclosed new stock repurchases, setting off alarm bells at one analyst firm that studies the value...
Diablo 3 release date is in early 2012, more beta keys going out
Blizzard Entertainment’s next highly-anticipated online game, Diablo 3, won’t come out until early next year, the company’s chief executive Mike Morhaime said Friday. Blizzard...
Diablo 3 beta is short, sweet and a sign of great things to come (hands on)
The beta for Blizzard Entertainment’s next potential hit, Diablo 3, finally landed yesterday. We got a chance to blitz through the beta with each of...
Iconicfuture creates easy way to license brands for virtual goods
Iconicfuture believes in the virtual future. The German startup hopes to be a matchmaker that puts together the owners of brands with developers who...
U.S. virtual goods revenue on Facebook to grow 32 percent to $1.65B in 2012
U.S. virtual goods revenue on Facebook is expected to grow 32 percent in 2012 to $1.65 billion, according to a new report by Inside...