Intergi Entertainment rebrands itself as Playwire Media to chase video ads
Playwire now reaches four billion ad views a month in 165 countries.
Tapjoy case study claims mobile developers are making more using the company's ad-targeting technology
Hitting players where it hurts, and then alleviating that pain, is helping studios generate higher ad revenue.
Americans are embracing mobile gaming — mostly by playing at home
Women are more likely to play mobile games every day than men.
Upsight sells its PlayHaven ad network to digital marketer Science Inc.
For Upsight, which recently combined two companies in a vertical move, the sale of the ad network represents a shift toward being more horizontal.
Kiip offers 'rewarded video' at the right moment in mobile apps and games
You can play a game and get a reward by watching a video.
Social-casino games on mobile are making up for the shrinking Facebook market
Spending was up 8 percent thanks to more players entering the segment on smartphones and tablets.
Grantoo pivots into multiplayer mobile gaming, raises $3.5M, and renames itself Fuel
Fuel's platform helps mobile-game developers create better multiplayer experiences.
Swrve finds that only 1.35% of players spend money in mobile games
The number of paying mobile gamers declined from January to July this year.
With $2M in preorders, Tangible Play ships its Osmo social iPad educational game
Tangible Play unveils MyOsmo for players to create their own games.
Mobile marketing automation firm Swrve raises $10M
Swrve's customer list has expanded beyond game companies to mobile-app makers.