UCool’s Super Bowl ad game Heroes Charge is ‘cut-and-dried’ case of copyright infringement
One of a handful of games that advertised during the biggest sports event of the year caught the attention of a rival company's lawyers.
Forget Liam Neeson and Kate Upton — even the ‘worst’ Super Bowl game ad worked
The 15 second ad for Heroes Charge helped move the game up the download and grossing charts on iPhone.
The Super Bowl’s biggest winner? It’s mobile
Mobile marketing has matured to the point in which reach and efficient ROI can be achieved simultaneously.
Ucool to launch Super Bowl ad for Heroes Charge mobile game
Results from earlier TV campaign were so good, the company is going big time.
Rumble Entertainment chief on the agony and ecstasy of making hardcore mobile games (interview)
Greg Richardson believes that hardcore games like Rumble's KingsRoad will rule in mobile.
Mobile gamemaker Ucool launches a TV ad blitz for Heroes Charge
The holiday TV blitz will help this hardcore battle game stand out from the pack, Ucool hopes.
New studio uCool to launch ambitious Tynon social fantasy role-playing game (exclusive)
Social game startup uCool is coming out of stealth today and describing its upcoming game, a social fantasy role-playing hybrid title called Tynon. The Flash-based...