Gamesight compares ad networks for PC and console games
Gamesight, an ad tech firm specializing in PC and console games, conducted a research study to definitively answer which marketing channel is most effective...
Game Jolt helps creators monetize their work
Social media is in an … interesting period at the moment. Giant companies make up most of the social media space, and they are...
Twitter reports 36% increase in gaming tweets in first half of 2022
Roughly 1.5 billion tweets about gaming were made on Twitter in the first half of 2022. That’s ‘billion’ with a ‘b’. It’s like if...
Twitter loved Wordle and Genshin Impact in Q1 2022
Twitter revealed details about its gaming discourse over the first quarter of 2022. As one might expect if they’ve been been paying attention, Wordle...
Dying Light 2 will take somewhere between 20, 80, or 500 hours to finish
Dying Light 2: Stay Human will take either 20, 80, or 500 hours to complete, according to the series’ Twitter account. Leading up to...
Twitter reports gaming delivered 2.4B tweets in 2021
Twitter today released details on how gaming effected tweet traffic in 2021. According to the data, it was one of the biggest years for...
Lightstream and Elgato fire off at Streamlabs for copying their homework
Livestreaming service Streamlabs got caught with its hand in the cookie jar. Lightstream, a competitor to Streamlabs in the live streaming business, took to...
AppLovin stirs the mobile ad pot as it buys Twitter’s MoPub for $1.05B
AppLovin agreed to acquire mobile ad firm MoPub from Twitter today for $1.05 billion in cash. The deal is a combination of marketing, advertising,...
How Call of Duty stoked fans with its personalized Warzone stats
Call of Duty: Warzone turned a year old last week, as it came out just as the pandemic lockdown began. The battle royale mode...
Singular: TikTok and Apple Search Ads are hooking mobile users
Google and Facebook still dominate the mobile ad networks, but TikTok and Apple Search Ads are rising stars, according to measurement Singular‘s 2021 ROI...