How Gears of War toys are being marketed to children
Toys based on video games are nothing new, but what does the gaming industry think of Gears of War toys being marketed directly at eight-year-old kids?
The Skylanders financial bet gets a lot bigger with Giants sequel
Skylanders Spyro’s Adventure was a sleeper hit last year, a unique cross-platform product that combined a video game with collectible real-world toys. Now, ahead of the...