Gaming’s demographic reach: 36% of people ages 80 to 90 play video games | ESA
Every year, the Entertainment Software Association (ESA) releases data that impresses us, with 64% of the U.S. population playing games — or 205.1 million...
ESA unveils innovation-focused thought leader summit for April 2026
The Entertainment Software Association (ESA) announced the launch of the Interactive Innovation Conference (iicon), a new event designed to connect visionaries, thought leaders and...
61% of Americans, or 190.6M people, play video games | ESA
The Entertainment Software Association (ESA) reported that 61% of Americans ages five to 90 — 190.6 million people — play video games. Unlock premium...
U.S. video game spending stagnated in 2023, totaling $57.2B
U.S. consumers spent $57.2 billion on video games in 2023 according to a new report from the Entertainment Software Association and Circana. This figure...
Why the ESA couldn’t save E3 | Stanley Pierre-Louis interview
The Entertainment Software Association finally pulled the plug on the Electronic Entertainment Expo yesterday after years of trying to hold the center of gaming...
How gaming can rise above its stereotypes | Stanley Pierre-Louis interview
Games are for nerds. Games are too violent. Games ruin your grades. Games breed toxicity. And only antisocial teenage boys play games. Unlock premium...
The DeanBeat: Stanley Pierre-Louis on why games are getting respect
The recent Games for Change Festival in New York presented refreshing looks about the positive impact of games, particularly during the pandemic. Unlock premium...
ESA: 66% of Americans play games and 88% of players say gaming relieves stress
A total of 66% of Americans, or 215.5 million people, play video games and attitudes toward games have gotten more positive during the pandemic,...
ESA: U.S. gained 13M gamers during the pandemic
The U.S. has nearly 227 million video game players of all ages, up 5.8% from 214.4 million a year earlier. This is according to...
Stanley Pierre-Louis interview: ESA CEO digs into its first digital E3
The Electronic Entertainment Expo (E3) disappeared from the landscape during the pandemic, as it just wasn’t possible to gather 65,000 people in downtown Los...