Playwire Media partners with RapidFire for dynamic in-game ads
Playwire can now offer all sorts of ads around video games and inside video games.
RapidFire’s dynamic in-game ads will help Miniclip finally monetize its online library
The in-game ads will create an entirely new revenue stream for Miniclip's web-based games.
RapidFire acquires tech from IGA Worldwide, a sign of change in the in-game ad market
The in-game ad market has transformed since 2008, and this deal reflects that.