Porsche Archives

Posted inin Business
Technology

Porsche accelerates into the metaverse via ZEPETO for Carrera GT’s 25th Anniversary

Posted byby David Jagneaux
October 2, 2025
2 min

Porsche is accelerating into the metaverse. To celebrate the 25th anniversary of its legendary Carrera GT, the automaker has partnered with ZEPETO, the avatar-based...

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2 min

Posted inin Business
Development

Porsche adopts in-car gaming with AirConsole

Posted byby Dean Takahashi
August 28, 2025
2 min

AirConsole, the in-car gaming platform that lets you play games in a car, is arriving in the new Porsche Macan later this year. This...

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2 min

Posted inin Business

Porsche joins streaming series and interactive game Lollipop Racing

Posted byby Dean Takahashi
October 10, 2024
3 min

Porsche Cars North America (PCNA) today announced it is joining Lollipop Racing, a new streaming series and interactive game created by entertainment technology studio,...

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3 min

Kazunori Yamauchi is head of Polyphony Digital.

Posted inin Business

How Gran Turismo creator Kazunori Yamauchi views the intersection of racing and games | The DeanBeat

Posted byby Dean Takahashi
October 6, 2023
9 min

Kazunori Yamauchi is one of the legends of game development and his Gran Turismo games are a flagship title on every PlayStation game console...

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9 min

FaZe Clan and Porsche team up for aspirational lifestyle content

Posted inin Business

FaZe Clan and Porsche rev up multi-year partnership

Posted byby Jordan Fragen
January 19, 2023
2 min

Esports and lifestyle brand FaZe Clan has announced a multi-year partnership with luxury auto maker Porsche. In 2023, the deal will focus on original...