How Pocket Gems is saving 50% of the creative testing budget with automation
Lower cost, greater scale, better efficiency — this is the promise of automation for mobile game marketers. To discuss the power of automation, and...
WHO and game companies launch #PlayApartTogether to promote physical distancing
The World Health Organization (WHO) and the video game industry have teamed up on #PlayApartTogether, a promotional campaign that encourages healthy physical distancing by...
Pocket Gems’ Wild Beyond bring core real-time strategy to mobile
Core games are faring better on mobile these days, and that’s the trend that Pocket Gems is seizing upon with the unveiling of Wild...
Pocket Gems launches Pitch Perfect interactive mobile story
Pocket Gems and Universal Studios have launched an interactive story for the Episode mobile app based on the Pitch Perfect films. The Pitch Perfect:...
Pocket Gems launches Atlas expansion for War Dragons
Pocket Gems is launching the first major expansion for its War Dragons mobile game. Dubbed Atlas, the expansion will open up the world of...
Pocket Gems’ Episode brings back Clueless as an interactive mobile game
More than two decades after Clueless made its big impression on teens as a film, it is coming back as an interactive mobile game...
The DeanBeat: What’s behind this week’s big investments in games
Sometimes the game industry seems small and quiet compared to a “hot” industry like artificial intelligence. Then we get a week like this one,...
Tencent poured $90 million into Pocket Gems because of two shiny jewels
Mobile game publisher Pocket Gems announced today that it has raised $90 million in new funding from Chinese Internet company Tencent, which is also the...
Pretty Little Liars gets its own Episode in Pocket Gems’ hit storytelling app
Pretty Little Liars is debuting today on Pocket Gems’ Episode interactive storytelling mobile app. The app will give fans the chance to continue following...
What do video, playable ads, and top-grossing apps have in common? (VB Live)
In a 4M+ app marketplace, how do mobile game giants like Ketchapp and Pocket Gems stay ahead of the crowd? Catch up on this...