Marketers, don’t miss out on the ‘perfect storm’ of esports Posted byby GamesBeat December 7, 2017 4 min The $700 million global competitive gaming industry is one of the largest yet most underutilized marketing channels in the digital marketing space. In an... Continue Reading 4 min
MediaSpike expands effort to place product ads inside social and mobile games Posted byby Dean Takahashi March 21, 2013 2 min Company hires chief revenue officer Manny Anekal and counts Pepsi as one of its customers in its effort to get past "banner blindness." Continue Reading 2 min