Adjust and Unity: Hypercasual mobile games grew 72% in March
Hypercasual games, or mobile titles folks can play in a minute or less, grew 72% in the quarter ended March 31 as players turned...
The DeanBeat: Digital gaming events aren’t easy, but they may be the future
Next week marks our first-ever digital game conference, GamesBeat Summit Digital. We pivoted about eight weeks ago from our physical event in Los Angeles...
Adjust rejected 200 million fraudulent app installs in 2019
Adjust has rejected nearly 200 million fraudulent app installs so far in 2019, saving clients about $450 million in ad spend and allowing them...
Adjust: Vietnam leads the world in fastest-growing app markets
Mobile apps and games are spreading all over the world, and Vietnam is first when it comes to retaining mobile app users, according to...
Adjust raises $227 million for mobile measurement and fraud prevention
Adjust, a leader in mobile measurement and fraud prevention, announced it has raised $227 million in a new round of funding. The round was...
Adjust’s Unbotify fraud prevention distinguishes between humans and bots in mobile apps
Adjust‘s newly acquired Unbotify division has launched fraud prevention that distinguishes between humans and bots in mobile apps. The aim is to put an...
The future of mobile user acquisition and attribution
Adjust chief technology officer Paul Muller had a warning for attendees at our recent GamesBeat Summit 2017 event when it comes the future of user...
Europe’s mobile attribution and analytics firm Adjust adds four new offices in two months
European mobile attribution and analytics firm Adjust is on the expansion path; the company has opened four offices in just two months. Berlin-based Adjust...