Viewership for Overwatch League esports broadcasts is growing, and Activision Blizzard is engaged in negotiations to add more expansion teams this year. Blizzard Entertainment...
Blizzard Entertainment has revealed plans for Overwatch’s 2018 World Cup, which will pit the world’s top 24 Overwatch-playing countries against each other. Esports have...
Why aren’t more brands using esports as a marketing platform? It reaches an attractive attractive millennial demographic. From the classical marketing viewpoint, the customer...
Blizzard Entertainment scored big with the debut of its Overwatch League. The official esports league for Overwatch players drew more than 10 million viewers...