AppsFlyer raises funding from Salesforce Ventures at $2 billion valuation
Mobile measurement and marketing company AppsFlyer said it has raised a new round of funding from Salesforce Ventures at a $2 billion valuation. AppsFlyer...
AppsFlyer raises $210 million to measure mobile marketing’s impact
AppsFlyer has raised $210 million in funding to accurately measure mobile ad spending and become a “democratizer” of mobile marketing. Mobile ad spending was...
Mobile marketing analytics firm AppsFlyer surpasses $100 million in annual recurring revenue
Mobile attribution and marketing analytics firm AppsFlyer said it surpassed $100 million in annual recurring revenue in the third quarter of 2018, with growth...
Was that Kate Upton Super Bowl ad worth it? AppsFlyer could tell you
The days when app companies advertise on air, “without knowing if it works or not, just because the agency [says to] -- those days are over,” CEO Oren Kaniel said.
AppsFlyer says social sharing delivers better results for app marketers than search
If you're looking for high volumes of users, mobile ad networks can deliver them.