Toronto and Montreal: the VB Mobile Roadshow is coming
A few spots are still available. Now would be a really good time to grab one of them.
Mobile app analytics: What winning mobile developers use (webinar)
What KPIs matter, what KPIs don't ... and how can you tell the difference? That's just one of the question we'll be answering in a free webinar next week.
$100K revenue via 1 in-app message? Mobile app marketing automation is taking off
How does your mobile app pull in $100,000 with a single in-app message? Well, it helps to have a massive audience. But it also depends on being able to segment and target that audience in real time.
10,000-developer survey: 2% of coders split staggering 54% of all app revenue
It’s a Darwinian world out there. And not many are winning. A new 10,000-developer survey by Developer Economics says that 50 percent of iOS developers...
Study: 9K apps and 397M users show cost-per-install is the worst mobile user acquisition method
Thousand of developers are making millions of apps to reach billions of consumers. Unfortunately, that critical last step of mobile app development, user acquisition,...
AppsFlyer hits 1.8B a year mobile app install run rate, launches agency product
Mobile user-acquisition company AppsFlyer, which is now at a $500 million annual ad-spend run-rate and tracking to deliver almost 2 billion app installs annually, announced...
Half-price mobile users: SessionM launches self-serve mobile user acquisition market
Now you can buy users like you buy potatoes — and on sale, to boot. The mobile user-acquisition wars just took a new turn: SessionM...
7,000 app developers in 127 countries say e-commerce is now the best mobile monetization strategy
It’s not pay-for-download. Not advertising. Not freemium. And not in-app purchases. Instead, for the rank-and-file of the hundreds of thousands and perhaps millions of...
Hooked Media turns in an entirely new take on app recommendation — one that Apple can't kill
App recommendation engines are getting booted from Apple's app store because they suck, according to a new player in the app-finding business. But Hooked Media has come up with an entirely new take on app recommendation that has two unique qualities.
Marissa Mayer and Yahoo are on fire, acquiring gaming company PlayerScale
If I can paraphrase a popular Alicia Keys song, this woman is on fire. Marissa Mayer is clearly moving Yahoo back into the center of the Silicon Valley tech conversation.